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Series 631 Ad Agency Ruler

by Gaebel

Gaebel has been stainless steel rulers in the U.S.A. for over 55 years, using 301 and 410 spring tempered steel. This two-sided ruler is available in 18 in. size only. The front has inches in 16ths on the top and picas/half-picas on the bottom. The middle has picas and elite characters with type point sizes on the right. The back has 8 point increments half the length on the top and 10 point increments the remaining length. The bottom contains agate lines. The middle of the back consists of proofreaders' marks. The start is flush and the finish is indented. Series 631.

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Bill B. from Somewhere, PA says:

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Rated by: Bill B. in Somewhere, PA

I've beena graphic designer for more than 30 years and for most of those years a Gaebel "Ad Agency" ruler has been my constant companion. I bought it in the days when tyesetting galleys and paste-up were the ONLY way to compose a page. Having a sturdy steel scale to guide your blade was very important. Having "real" picas (not IBM picas :)), millimeters, agate scales as well as inches was essential, particularly in publishing where all those systems were in use. The Proofreaders Marks etched in stainless were a bonus that made correcting copy much less painful. When my longtime companion got lost recently I immediately scoured the 'net for another one. Finding it here at MisterArt.com, for a very reasonable price, was a thrill. If you're a designer, typesetter or otherwise involved with publishing, looking for a substantial quality scale, this is your baby.

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